Be the cited answer, not another link.
GEO and AEO make your authority legible to answer engines. The work is not a submission trick. It is entity clarity, useful source-backed content and a web presence that confirms your credibility.
This is the kind of engine-by-engine pattern the AI Visibility Score surfaces.
How engines choose sources
They synthesize likely answers from sources they can parse and trust. Clear entities, structured data, citations, reviews and independent mentions all help.
SEO vs GEO
SEO earns rankings and crawlable authority. GEO turns that authority into answer-ready pages, cited claims and reporting across answer engines.
Why now
Buyers increasingly ask AI for shortlists before they visit websites. If your brand is missing there, demand may be shaped before you see the click.
AI shopping needs product facts engines can trust.
Product feeds, Product, Offer and Review schema, comparison pages and clean answer blocks help AI shopping surfaces understand what you sell and when to recommend it.
Expertise has to become an entity.
Founder-led firms need authority pages, profile consolidation, proof points, third-party references and content that answers qualified buyer questions directly.
What is AI visibility?
AI visibility is the likelihood that answer engines cite, summarize or recommend your business when buyers ask commercial questions.
How do AI engines decide who to cite?
They look for verifiable entities, strong pages, source-rich answers, third-party references, freshness and evidence that the wider web confirms the claim.
How is GEO different from SEO?
SEO wins search results. GEO and AEO shape whether answer engines can understand, trust and cite you inside generated answers.