Every visibility claim needs a date, question and source.
The ledger separates brand-intent citations, category visibility and authorized client evidence. Missing measurements stay missing; they are never displayed as zero or success.
Perplexity · baseline
2/18 → not measured
Run dated 2026-07-03. Two brand-intent answers; no category-visibility extrapolation.
AI Share-of-Voice
Share of the stable commercial corpus where the entity is named, separated by engine and intent.
Earned citations
Answers that cite a public URL, with engine, question, answer, date and source.
Semantic coverage
Priority questions with a useful, indexable page linked to evidence or a conversion.
Conversion assistance
Qualified-lead journeys that visited an organic page, proof or analysis before the form.
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Want to see the shape of the output before you run anything? Read the sample share-of-voice report — same structure, real questions, dated sources.
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